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Web site Questions
 
More information: 

 FAQ
What should I be looking for in a web designer? 
Can I do the Web site myself?
What makes a Web site effective?

How do you get a Web site on the Web? 
How do I come up in search engines? 

How does a Web site work with my e-mail?
How do I get started?


How Do I get a quote from Brubeck?

 

 

 Following are are some extremely important questions that anyone considering a website should ask. We hope we can help you answer these questions and to find the right solution for you. We would love to have you as a new client, but maybe you don't need us yet. In that case, maybe the information below will help you. Whatever you do, we hope you will come back to our site for ongoing answers.

 How much does it cost?
Building a site on the web can be as simple as a one or two page "billboard" to an e-commerce site with thousands of products. The only differences are time, expertise and cost. We build our sites from the ground up, small to large. However, if you are just getting your feet wet on the website idea, there are free solutions we can recommend as well as a low-cost alternative that we've just begun to offer.

What should I be looking for in a web designer? 
It's the Web designer's job to work with you to determine what you want to accomplish, the image  you want the site to project, what your budget is, then produce all the graphic and navigational elements that make a good site work. They should also be willing to help you register your domain name (www.yourcompany.com) (see below) and  locate a host (see below)  for the site. An average cost is about $100-$200 per page, but this can vary if there are complex scripts, custom-made graphics, animation, video, sound, etc. We  prefer to charge a flat fee and to describe in detail what we'll do for that fee. You might find this preferable because you know in advance what your costs will be and if they are like us, most web designers will spend extra time to make the site just right, but might not if they have to justify an hourly fee for it.

Can I do a website myself?
Yes, you can. Even if you aren't particularly creative, today's software selections include some beginner packages that will allow you to put together a basic site. Don't expect it to win any prizes though, or even have some of the features you may think of as typical. What you can do is easily create static pages that tell your story. You might even want to start this way to get a feel for what you want your site to offer. There's nothing like hands-on experience to help you understand something. We don't recommend this approach if your company image and credibility is on the line, though. It will be pretty obvious that your site isn't a professional site if you do it yourself and aren't a pro. You might want to construct a personal web site to get the feel of it first. Here are some beginner software programs you should consider:

Microsoft FrontPage
Used by professionals and amateurs alike, this basic program can create some pretty impressive first efforts. It comes with Microsoft Office Premium, so you might already have it. If not, you can order it online for around $160. This is our first choice for beginners.

 

      

Microsoft Word, PowerPoint 
Believe it or not, the Office 2000 editions of Microsoft Office's Word and PowerPoint are capable of creating Web pages. Read the help sections on these programs to find out how.

How do you get a Web site on the Web?

Register your domain name 

In order for people to see your site on the web, you need a website  address (www.yourcompanyname.com). For there to be a standard for names, there are companies, by agreement with the government, that issue the names and keep track of them. The fee is from $20 to $35 per year. You'll find that most of the good names are already taken, so you should get some advice about alternative type designations,  like "yourcompanyname.net" or "yourcompanyname.org".

How do I come up at the tip in search engines? 
 
85% of all site visits originate from someone typing in keywords in a search engine. This is one area of Web site design that is the most important  and the most overlooked. Remember that the domain name of a site is not the only way people can find your site. It's most often the keywords and the way the designer uses code that causes a site to be found by search engines. Make sure your site is designed with the important elements built in or it might be a very long wait for visitors. See our optimization services.
 
Arrange for a Web Host: 
The host is an internet service provider (ISP). The content of your website needs to be located on a computer server that's directly connected to the web, using high-speed connections ( lots of bandwidth). Some companies are XO, Earthlink, and many others. Our personal favorite is XO, but there are lots of companies to choose from. Costs usually include a setup fee of $25 to $150. After that, you pay around $20-$100 per month, depending upon size of the size and special features chosen. Different rates among web hosts for the same services aren't uncommon, so be sure to shop around. 

How does a Web site work with my e-mail?
 Web hosting accounts  usually include e-mail accounts with the service, so you can have e-mail that has your site name (me@mycompany.com).

How do I get started?
  First of all, do your homework. Check out the opportunities by using search engines on the Web, like Google. Type in keywords like "free websites" to see what you come up with. Look up companies like ours that design web sites. Look at their work online to see if their design and prices fit with your needs. Most will be happy to provide you with their fee schedule and contract, which should spell out exactly what they will (and won't) be doing for the money.  You can start by looking at ours.

Question not answered here? Ask us.

 

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